Sunday 10 January 2016

Rough Cut - Miss Gergiou

 Rough Cut
Audience feedback is important to a production because it allows the producers too see what is most effective to the specfic target audience. If it is known what the audience think about a product it can them be improved to appeal even more. They can point out the negatives which can then be changed and the positives which can give ideas for the weaker parts of the product. It is essential to follow out a rough cut so that this audiene feedback is given. The audience can see the basic of the product and then say what needs to be added or changed. Their opinions make sure that the producer has enough ideas for the final cut to be as effective as possible. 
I recieved my audiene feedback through youtube and a questionnaire. First was the questionnaire from my primary research, I made list of questions relivant to the product I wanted to create and then asked 40 people. With the results i could see what the audience were in demand of and what they enjoyed to see the most. I then chose the most effecitve elements they chose and planned to use them in my music video. The other piece of audience feedback was youtube, I posted my rough cut on youtube and made it public. This meant that people could comment on it, like or dislike it and share it onto other social media sites. The comments and like buttons ment that the audience could leave their opinion after watching the rough cut. 
The feedback benefits my productions because it allows my group and I to understand what the audience think about the product. We are able to see there side of it and what they want to be included within the music video. Therefore we could use elements that we knew they wanted and what was most effective to them, meaning our product would attract them more. It is benefitial because the more specific the product is to the target audience means the more successful it will be.



One of the comments positive left on the rough cut on youtube was "costumes fits the narrative really well!!!'. This person mentions that they like how the costumes fit the narrative. We planned out the artist image for each of the scenes and thought alot in to the costumes and what they could include to make the narrative stand out more. Clearly they seem to think that our planning was effective. This was helpful because it meant the group and I didnt have to change the costumes of the characters and that the plan worked well. 
Another positive comment said "Very good performance". The comment mentions that the performance scene in the music video was effective, they praise the performance of out artist. This is a good comment as my group and I know that we wont need to make changes to that scene, we can see that it is enjoyable. 
One last positve audience feeback was "Good use of shots". This comment tells my group and I that we used our shots well to represent our artist and the other elements of the video. This ment we knew that we was using the cinematography well and that it was effective. 
Although one of the negaive comments said "a variation of shots is needed", so even though the previous comment said that the shots were used well, it didnt say that there was a wide enough range. This person saisd that there is not  enough shots, they thinkthe video needs a vaitation of shots and that there are too many of the same. This comment was very helpful because it ment that when it came to adding and changing the rough cut we knew that we need to do some more filming in order to expand the shots used. 
Another constructive comment was "add the text to to the final cut pro for improvements".  This comment says that we need to add text to the music video, which my group and I didnt already know. We forgot to add the title of the song and the artist name. But this comment reminded us that this was essential. We could then add the text into the final cut meaning our audience could identify what the song was and who was singing it. 
A final constructive comment was to make some shots brighter. We had filmed one of our scene outside so the day light went fairly qucikly and the shot came out very dark. We then knew that in the final cut we would have to change the contrast so that it was clearer. This would make the scene easier to watch and see what was going on.

When making changes to our rough cut we will be adding the text infoming the audience of the title and the artist name. we will also add a wider range of shots so that the video stays intrigueing and the audienc dont get bored of watching. Finally we will have to brighten the date scene so that everything is visible and the quality improves.

1 comment:

  1. This post demonstrates a proficient understanding of what a rough cut is and the benefits that it has to a production. You have made a start with including the comments that you received and you have also reflected on your comments, by suggesting what you would like to change. However, these need to be developed further.

    Aim-
    1) Reflect on the comments that you received in further detail, by considering the role of the music industry
    2) Be specific with your changes and discuss what you will do to your final production. Include names of filters and effects that you are planning on using
    3) Include your rough cut video

    ReplyDelete